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DTSTART:20210929T140000Z
DTEND:20210929T160000Z
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SUMMARY:"How to Increase Profits and Sales" Workshop
DESCRIPTION:"How to Increase Profits and Sales" Workshop\n\n\n\nWednesday\, September 29\, 2021\, 10 AM - 12 PM\n\nFee: $20\n\n\n\nRegister Online\n\n\n\nHow your product or service compares with others in your industry can make a huge difference in how profitable you are. \n\n\n\nCommon wisdom is to "out feature" the competition. But by using targeted marketing you can separate yourself from your competitors and reduce costs in the process.\n\n\n\nLeave the frenzy of the Red Ocean where all the predators (competitors) are fighting over market share. Reposition your business to the fertile fishing grounds of the Blue Ocean where you can find increased profitability.\n\n\n\nIn this workshop\, you'll find your own Blue Ocean by recognizing how to differentiate your business from that of other companies. By distinguishing yourself from competition\, your offerings will be more desirable and more profitable.\n\n\n\nAttendees will learn how to:\n\n Create a new marketplace for your offering \n Avoid going head to head with competitors\n Find and exploit needs your customers have but haven't asked for\n Determine where your competitors are not\n Make the competition irrelevant\n Add value to your offerings while reducing cost\n Get rid of unnecessary features\n Draw your own Blue Ocean strategy map
X-ALT-DESC;FMTTYPE=text/html:"\;How to Increase Profits and Sales"\; Workshop
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\nWednesday\, September 29\, 2021\, 10 AM - 12 PM
\nFee: $20
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\nRegister Online
\n
\nHow your product or service compares with others in your industry can make a huge difference in how profitable you are. \;
\n
\nCommon wisdom is to &ldquo\;out feature&rdquo\; the competition. But by using targeted marketing you can separate yourself from your competitors and reduce costs in the process.
\n
\nLeave the frenzy of the Red Ocean where all the predators (competitors) are fighting over market share. Reposition your business to the fertile fishing grounds of the Blue Ocean where you can find increased profitability.
\n
\nIn this workshop\, you'\;ll find your own Blue Ocean by recognizing how to differentiate your business from that of other companies. By distinguishing yourself from competition\, your offerings will be more desirable and more profitable.
\n
\nAttendees will learn how to:\n