• "All Customers Are Not Created Equal: Market Segmentation" Webinar

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    Name: "All Customers Are Not Created Equal: Market Segmentation" Webinar
    Date: June 10, 2020
    Time: 10:00 AM - 12:00 PM EDT
    Event Description:

    Not every customer is right for your business. Success is achieved through knowing which target market you should pursue.

    Who are your customers? What do they want? How do I find them?  Why will they choose me?

    It all starts with segmentation: grouping potential buyers by common needs and characteristics. 

    In this workshop you will learn:

    • Why segmentation is important
    • Different ways to segment prospects
    • Which segments are right for your business
    • How to prioritize segments (spoiler alert: you can't have them all!)
    • How segmentation connects with your marketing efforts (social media, advertising, web design, etc.)

     

    Fee $40

    Promo Code: In light of the economic situation caused by the COVID-19 coronavirus, our June Online Workshops are being offered at a discount.

    When registering Apply promo code 5JU718 to receive a 50% discount.

    Register at:     https://events.r20.constantcontact.com/register/eventReg?oeidk=a07eh2on5r282365bf0&oseq=&c=d38fe94e-955b-11ea-9f35-d4ae5292b9a6&ch=d3914172-955b-11ea-9f35-d4ae5292b9a6

    Location:
    Online Webinar
    Date/Time Information:
    Wednesday, June 10, 2020
    10:00am - 12:00pm
    Fees/Admission:
    $20
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