• The Chamber Weekly Blog

    A collection of articles that we believe will add value to you and your business!
    Results Found: 76 RSS Feed
    Christina Metcalf; edited by Babs Knowles
    Wednesday, April 27, 2022
    Mother’s Day is an ideal way to honor the women in your life who have helped you become the person you are today. In recent years, it has surpassed the celebration of one’s own mother and encompassed a broader range of women who have made a positive difference in the lives of others. Keep that in mind in your marketing. Read more
    Christina Metcalf; Edited by Babs Knowles
    Tuesday, April 19, 2022
    If you’re a small business, you probably bootstrapped your website content, picking it up here and there, copying what you like from other sites (hopefully not word for word), and adding as you go. That’s the way most small businesspeople do it unless you’re lucky enough to know someone who offered their writing services or have it in your budget to have it written for you. But do you ever wonder if you have the type of content that will transform the casual web visitor into someone who buys? Here are the components you need on your website to ensure more sales conversions. Read more
    Edited by Babs Knowles; Written by Christina Metcalf
    Tuesday, March 29, 2022
    Do you need more attention? Do you feel like your business isn’t top of mind in your community? People won’t buy from you if they don’t think of you. Here are a few ideas to help get your business the attention it deserves without breaking your budget. Read more
    Edited by Babs Knowles
    Tuesday, March 8, 2022
    If you are looking to reach an "Under 35" audience, TikTok is a marketing tool you need to master. These tips will help you get over your initial learning curve. Read more
    Christina Metcalf and Edited by Babs Knowles
    Tuesday, February 22, 2022
    Whether you are a business or a nonprofit, operating in the public sector or the private one, serving businesses and organizations or serving individuals, established in your sector or just starting out, running an empire or “lone wolfing” it, your audience wants to get to know you better. This article discusses easy ways to allow your customer base to feel like they know you better. Read more
    Christina Metcalf; edited by Babs Knowles
    Tuesday, February 15, 2022
    If you’re like most business owners these days, you’re faced with the fact that increasing prices is inevitable. Even if it pains you to do so, your costs are increasing, and you likely must pass those along to your customers if you want to remain in business. If that’s the case, these ways to increase perceived value should help you both feel better about the necessity of doing so. Read more
    Babs Knowles
    Monday, February 7, 2022
    For your business to succeed, it must come to mind quickly when people have a service or product they need and you provide. How do you increase your chances that when customers get ready to spend their money or make their plans, that your business will be one of the first to come to their minds? Christina Metcalf proves a quick read of helpful hints in this blog. Read more
    Tuesday, December 28, 2021
    Now that you got the ball rolling in 2021, how do you keep sales flowing in 2022? If you are a small business, consider these four simple, yet resonating, ideas: 1.) Reevaluate your goals 2.) Tell your customers' stories 3.) Talk about your team 4.) Look at your Q4 Data. Read on for details that will motivate you to keep the momentum going! Read more
    Babs Knowles
    Tuesday, December 21, 2021
    Four of the busiest shopping days of the entire year are within this calendar week! Do you have what it takes to draw the customers to your business? These are good email tips for all of the year, but we hope you find them especially helpful this week and as you move on into planning your 2022 sales strategy. Read more
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    Babs Knowles
    Thursday, December 16, 2021
    We’re down to the last week before Christmas with some of the biggest shopping days of the season still ahead of us. Since every sale can help your future marketing, it’s essential that over the next few weeks you think not only of the money, but the data you can garner from each sale as well. But don’t stress. You still have time to implement these important activities for big results. Read more