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The Chamber Weekly Blog
A collection of articles that we believe will add value to you and your business!Wednesday, August 11, 2021Just the title of this article alone can make some of us put up a defensive posture, but think about your customers. Are they on defense? Are they concerned or skeptical? Do they need more convincing that your business is right for them? To reduce potential friction from or with your customers, be proactive and focused in the presentation of your company and its product or service. Read more(0) CommentsFriday, August 6, 2021We all know that social media can draw customers to you over your competitors, but have you ever considered that it could also be used to recruit new staff and retain your current employees? If designed correctly, your social media creates an atmosphere in which others will want to participate. Read more(0) CommentsWednesday, July 21, 2021If you think about it, all good commercials, sitcoms, movies, reality shows, and even good preachers have something in common: they tell engaging stories. Why? Because it’s relatable. It draws people in. Storytelling can take a good performance and turn it into something we think about for the rest of the day. You can do this for your business too. You can turn an average experience into something amazing when your audience knows where you are coming from with storytelling. And then, they are hooked and will follow your business because it's now become a human interest story, not just a product or service. Read more(0) CommentsWednesday, July 7, 2021If 2020 taught us anything, it was that we are resilient and creative people. If you are one of the people who came up with a new product or service idea, you will want to check out this short article. Read on to move your ideas forward without a significant outlay of cash initially. Read more(0) CommentsMonday, March 29, 2021You current clients/customers are likely an untapped resource of additional revenue. After all, it is much easier to sell to someone who already likes you than it is to win over a new person. But there’s a lot of competition out there. Read more(0) CommentsMonday, March 22, 2021It’s important to ensure your business offerings are in-line with what your customers want, right? So how do you ensure this without giving them survey fatigue? Here are a few ideas that will help you get the information you need without annoying them. Read more(0) CommentsMonday, March 15, 2021Search engines use links from other sources to your website as an indicator of quality content. While it’s not the only indicator, it is an important one. Your business website needs links to show the search engines you’re loved by others. But not all links are of the same worth. Here’s how you can get some great links for very little effort. Read more(0) CommentsMonday, February 22, 2021What do you do when you get a text notification? If you’re like the average person, you drop everything and look at it. We have been conditioned to believe that texts deserve our immediate attention. Plus, most people don’t receive as much “junk” via text as they do in their email inbox. This is great news for businesses if you use texting wisely. Read more(0) CommentsTuesday, February 16, 2021If you spend any time speaking with copywriters or website writers, they will tell you a lot of businesses understand the importance of an effective About Us page on their website. As there’s been a lot of information written about telling your business story over the last decade and how customers want to do business with people they know, like and trust, many realize the value. You likely know that the About Page has the potential to become one of the most heavily visited pages on your website. However, that’s where most businesses miss an opportunity. Read more(0) CommentsMonday, February 8, 2021Most people will agree Google is a large part (dare we say owner?) of the internet, at least from a marketing perspective. That means whether we like it or not we have to try to play nicely with the giant search engine. One of the easiest ways to get on Google's good side is through ensuring Your Google My Business listing is optimized. Read more(0) Comments